About

Helping leaders understand the world they operate in so they can make better strategic decisions.

Anna Jäderström

Founder and Strategic Advisor

Anna Jäderström is the Founder of Anday and a Strategic Advisor working at the intersection of geopolitics, defence, institutions and industry. She helps organisations understand the structural changes shaping Europe's strategic landscape and translate insight into better strategic decisions.

With more than 15 years of experience in political advisory, governance and stakeholder engagement, Anna combines historical perspective, institutional understanding and geopolitical analysis to help leaders navigate increasingly complex environments.

Her work focuses on strategic orientation and helping organisations understand not only what is changing, but why it matters and how to respond.

How I Think 

  • I believe geopolitics has become a strategic business issue.
  • I believe institutions shape long-term competitiveness.
  • I believe history is a strategic capability.
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